Music in Brands analyzed social media to find out what genres are most popular among Hillary Clinton supporters. We found that Clinton voters have a diverse taste in music varying from Hip hop to Rock.

When we analyze the most popular genres, we find that the most important genres are Hip hop, R&B, Pop, Dance, and Rock. In Hip hop clinton supporters like general Hiphop, Alternative Hip Hop, Crunk and Southern Hiphop. For dancemusic preference is mostly Dance pop. In rockmusic Clinton voters are more likely to listen to Alternative Rock but also other subgenres of Rock including Pop Rock, Folk Rock and Roots Rock. Rap include Dirty south Rap, Pop Rap and Gangster Rap. Checkout our Clinton voters playlist on Spotify below.

We performed another social media scan to find social interactions between artists and Trump supporters and found that Trump supporters are more likely to listen to the genres Country and Rock. Follow up genres that are less popular with Trump supporters are R&B and Dance. Trump voters like general rockmusic but also subgenres of rock including Album Rock, Pop Rock, Classic rock, Mellow gold, Folk rock and Glam rock. In country they like general Country, Country rock, Country road and Contemporary country. Checkout our Trump voters playlist on Spotify below.